Website development with AI

Implementation

1. Day 1

   Audit

   We mapped the agency’s website development process and discussed the most complex and resource-heavy parts of the work with the team and management.
2. Day 2

   New workflow

   Together with AI we rebuilt the process and set up the tools. The usual development team was taken off the project; one project lead stayed on to manage the work and direct the AI, reviewing and approving every stage.
3. Days 3–4

   Structure and copy

   AI developed the site structure and wrote all the copy; the project lead edited and approved it.
4. Days 5–6

   Design and visual language

   AI proposed design concepts. We chose the concept and the visual language — imagery, icons and graphics — and AI designed every page.
5. Day 7

   SEO and analytics

   We set up SEO in full and connected analytics counters and conversion goals.
6. Day 8

   Testing

   Other AI models checked the site and its code, then QA testers tested it manually across devices and browsers.
7. Days 9–10

   Team sign-off

   We presented the site to the agency’s art director, UX designer, UI designer, front-end developer, SEO specialist and marketer; each signed off on their part within two days.
8. Day 11

   Staging release

   We published the site on the agency’s staging domain for the client’s review.
9. Day 12

   Launch

   We helped the client launch the site on their corporate domain: set up hosting, connected the domain and SSL certificate, configured redirects from old pages and checked that forms, analytics and email work.